We create meaningful
Digital Touchpoints
throughout the
Product Lifecycle
Identa empowers fashion brands to turn compliance into a competitive advantage, transforming regulatory data into rich customer experiences and added value.
Product name
Structured Tailored
Vest
Color
Sandstone
Beige
Product ID
WL-VST-2025-0271
MSRP
€149
Size System
EU
Size
38
Release Date
12/03/2025
Season
SS 2025
Efficiency
Gain
Efficiency
Gain
Product name
Structured Tailored
Vest
Color
Sandstone
Beige
Product ID
WL-VST-2025-0271
MSRP
€149
Size System
EU
Size
38
Release Date
12/03/2025
Season
SS 2025
Every Product Counts
But by 2027, literally every product will be counted.
Passport count
By 2027, DPPs
won't be optional
Under the upcoming ESPR, every fashion item sold in the EU must include a unique Digital Product Passport (DPP) by 2027. The shift has already begun.
- Listed in the official EU database
- Instantly accessible to regulators
- Physically linked to the garment via QR code, NFC tag or RFID
- Clear and visible to your customers
What You Get with Identa
Regulation
Get DPP-ready in days
— automated, audit-proof,
and aligned with
2027 EU requirements.
No hires. No dev team.
No complexity.
We handle everything
so you don't have to.
Turn DPPs into brand moments.
Even via resellers, our solution
brings customers back to you.
How it works
Digital Triggers
Each garment needs a unique identifier to connect it to its DPP. Identa provides these identifiers and links them automatically to your product data. Setup is fast, and everything works behind the scenes.
Data Protection & Compliance
Each QR code is securely managed. By July 2026, the European Commission will host a central registry for DPPs. Identa handles that connection—your data is safe, compliant, and future-proof.
Automatic Compliance
Our system is built around EU requirements. You don't need to worry about formatting, updates, or uploading documents manually. Identa automates the process so you stay compliant without the effort.
Digital Applications
The QR code on your product becomes a new digital touchpoint. Customers can view detailed product info, reorder, share, or check if an item is still available. Your DPP becomes an engagement tool—not just a regulatory box to tick.
Why Work With Us
- We have deep technical expertise
- We specialize in making complex things simple
- With ~15 years of experience across fashion — from small boutiques to global corporates
- We know what works, what doesn’t, and how to move fast
- We bring deep AI expertise, but never use tech for tech’s sake
- We build to deliver value
- We’re fun, fast, and focused on what matters: helping you stay ahead without overbuilding or overspending
Get in touch with us
Ready to learn more about how to implement Digital Product Passports?
Speak to us today to see how we can help.